17 July 2012
Category:
Press
Comments: 0

Shooting Stars

For selling online, nothing beats video. According to comScore, professionally produced video increases consumer preference for a product by nearly 25 percent. The keywords here are “professionally produced.” All to often, companies produce lackluster videos with bad lighting, poor sound, and monotonous delivery, then wonder why consumers run to higher-quality content. The reason is simple: Consumers connect better videos with better products. Learn more

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